Digital Marketing Specialist

About Resources Groups: At Resources Groups, we bring innovation and creativity to the forefront of event planning and management. We specialize in crafting unforgettable experiences for a diverse range of events, including corporate conferences, exhibitions, concerts, and private parties.

Job Description: We are looking for a talented Digital Marketing Specialist to enhance our online presence and drive our marketing efforts. The ideal candidate will be a tech-savvy professional with an in-depth understanding of digital marketing strategies and social media platforms.

Responsibilities:

  • Develop and implement effective digital marketing strategies to increase brand awareness and engagement.
  • Manage the company’s social media profiles and presence, including Facebook, Instagram, Twitter, LinkedIn, and additional channels that may be deemed relevant.
  • Create and distribute engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages.
  • Analyze digital marketing analytics reports and share insights with the team to develop optimization plans.
  • Stay up-to-date with digital media technologies and the latest trends.
  • Collaborate with other departments to manage company reputation, coordinate promotions, and increase reach.

Qualifications:

  • Bachelor’s degree in Marketing, Digital media, or relevant field.
  • Proven experience as a Digital Marketing Specialist or similar role.
  • Excellent understanding of digital marketing concepts and best practices.
  • Skills and experience in creative content writing.
  • Analytical mindset and critical thinking.
  • Excellent communication and interpersonal skills.

Benefits:

  • Competitive salary with performance incentives.
  • Health insurance and wellness programs.
  • Opportunities for professional growth and development.
  • Flexible working hours and a dynamic team environment.
Job Type: Full Time
Job Location: Chandigarh

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